AUDIO: Frank Sinatra Salutes Sid Mark: Philadelphia Spectrum 1991
Sid Mark launched The Sounds of Sinatra in Philadelphia 60 years ago. It all began as a call from a listener, who suggested that Sid spin one hour of Frank Sinatra.
Sid's Sunday with Sinatra show airs from 8am-1pm every week. The Philadelphia program has been ranked #1 in nearly every demographic! Interestingly enough, WPHT is a 50K watt, clear channel talk station and the only music on the station is Frank Sinatra as presented by Sid Mark.
In 1979, Sid took The Sounds of Sinatra to the national level with affiliates in New York and Los Angeles. Soon the show spread across the country to where it is today, airing on nearly 100 stations every week. This is the only radio program of its kind to have been personally authorized by Frank Sinatra.
Sid and Frank developed a personal friendship in 1966. To celebrate the anniversary of the show, Sid was invited to see Frank in Las Vegas. After seeing Frank's show at The Sands, Sid met Frank and a friendship was formed which would last for decades.